Christine Russo

Christine Russo

Founder

WJH Media LLC


Christine Russo is the founder and host of What Just Happened, an independent media and intelligence network covering the forces reshaping enterprise commerce, retail technology, AdTech, fintech, and AI. Through in-depth conversations, Russo translates industry shifts into clear, actionable insight for business leaders. Content is available by podcast, newsletter or social media.

Known for interviews that go beyond the press-release version of a story, Russo has a gift for getting guests to say what they actually think, then synthesizing dense, technical, or fragmented ideas into narratives anyone can follow. Whether unpacking a new AI infrastructure layer or a shift in retail media economics, she connects the dots between technology, strategy, and the people making the decisions.

Russo also serves as US Correspondent for Retail Technology Innovation Hub (RTIH), extending her commerce reporting to a global audience. She is has written articles for Inside Retail US.

A frequent moderator for live events, Russo uses her interviewing skills to create engaging and informative content.

Speaking in:

Friday Jan 8

3:00am - 3:30am

Sunday Jan 10

12:15pm - 12:45pm

Making In-Store Tech a Shopper’s Ally

Putting technology directly into shoppers’ hands in ways they find useful in both decision-making and point of purchase is changing the in-store journey.  Retailers are finding that the tech tools customers deem valuable and easily use can become a competitive differentiator. Panelists will share what’s working, what’s flopped and how to design in-store technology that earns trust and moves the sale.