Jamie Domenici

Jamie Domenici

Chief Marketing Officer

Klaviyo


Jamie Domenici is the Chief Marketing Officer at Klaviyo, where she leads global marketing, brand strategy, and go-to-market initiatives. Previously, she held senior leadership roles at GoTo and Salesforce. Jamie is passionate about transforming how brands build customer relationships and helping marketers embrace AI to drive growth and deliver more personalized experiences.

Speaking in:

Monday Jan 11

11:15am - 11:45am

AI Stage by Klaviyo, Expo, Level 1

Throw out the playbook: What AI-powered marketing actually looks like now

Most retailers' first move with AI was content generation — faster copy, faster images, faster campaigns. That's no longer an edge; it's the baseline, and it hasn't moved revenue the way anyone promised. AI has made it possible to create more than ever before, but the real test for brands is whether they know their customers well enough to turn that output into relevance, retention, and revenue — not just volume.       Jamie Domenici, CMO of Klaviyo, believes AI only earns its keep when it closes that gap and shows up on the P&L. She's joined by a leading retailer, for a candid conversation on what closing that gap actually looks like for your customers, your team, your brand, and your revenue.